We’ve updated our Privacy Policy. Please note we also have new Legal Terms which require all disputes related to the purchase or use of any General Mills product or service to be resolved through binding arbitration. For more information on these changes, please click here.

IMPORTANT: We’ve revised our Privacy Policy and Legal Terms. Learn more.


Winter Challenge


In February, we invited a group of intrepid runners to the first ever Wheaties Challenge frozen 5K in Minneapolis.